Portfolio
A collection of your work that showcases your skills and accomplishments. Portfolios can be used to demonstrate your skills to potential employers or clients.
Other terms
RAPIDS
An acronym that stands for Registered Apprenticeship Partners Information Data System which is a web portal that is used to manage registered apprenticeships in the U.S.
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R
Journeyman
A skilled worker who has completed an apprenticeship program and is qualified to work independently.
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J
Remarketing
The process of targeting ads to users who have previously interacted with a website or advertisement.
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R
Graduation
The process of celebrating the successful completion of an apprenticeship program. Apprenticeship graduation typically includes a ceremony and a presentation of awards.
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G
Up-Selling
The practice of encouraging customers to purchase a higher-end product than the one they originally intended to buy.
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U
Backup and Versioning
Features that allow you to save and restore previous versions of your site.
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B
Selection
The process of selecting apprentices for a program. Apprenticeship selection criteria vary from program to program, but they typically include factors such as the applicant's education, experience, and skills.
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S
Breadcrumb Navigation
A secondary navigation system that shows a user’s location in a website or web application.
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B
Competency evaluations
The process of evaluating apprentices throughout their program. Apprenticeship evaluation typically includes feedback from the apprentice's mentor, supervisor, and other stakeholders.
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C
Conversion Rate
The percentage of visitors to a website that completes a desired goal (a conversion) out of the total number of visitors.
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C
Leadership development program
A program that is designed to help students develop their leadership skills. Leadership development programs can include workshops, training, and mentoring.
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Teaching assistantship
A position in which a student assists a professor with their teaching. Teaching assistantships can provide students with the opportunity to gain experience in teaching and to learn about a particular field.
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T
Customer Lifetime Value
The total worth of a customer to a business over the entirety of their relationship.
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C
End Point Assessment Organization (EPA / EPAO)
Typically an independent assessor that administers the End Point Assessment.
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E
Mentor
A more experienced and knowledgeable person who provides guidance, support, and advice to a less experienced person.
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M
RTI (Related Technical Instruction)
This is the training that takes place in the classroom which can consist of theoretical knowledge and projects in a controlled setting.
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R
Interview
The process of interviewing for an apprenticeship program. Apprenticeship interviews typically involve questions about the applicant's education, experience, and skills.
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I
KSB (Knowledge, Skills, Behavior)
The core attributes that an apprentice must have in order to be competent in the occupation they will be working in.
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K
Equal Employment Opportunity
Equal employment opportunity (EEO) refers to the principle and practice of providing fair and unbiased treatment to all individuals, regardless of their race, color, religion, sex, national origin, age, disability, or other protected characteristics.
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E
Chargeback
A demand by a credit card provider for a retailer to make good the loss on a fraudulent or disputed transaction.
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C
National Apprenticeship Week
National Apprenticeship Week is an annual event dedicated to raising awareness, promoting, and celebrating the benefits of apprenticeship programs across a country. During this designated week, various activities, events, workshops, and initiatives are organized to showcase the contributions of apprenticeships to workforce development, economic growth, and skills training.
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N
Trades
A group of occupations which require specialized skills and training typically acquired through apprenticeships or technical institutes.
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T
Skills-Based Hiring
Skills-based hiring is an approach to recruitment and selection that focuses on evaluating candidates based on their demonstrated skills, competencies, and abilities relevant to the job requirements, rather than solely relying on traditional factors like education, years of experience, or previous job titles.
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S
Video Testimonials
Video testimonials are customer reviews in video format, showcasing authentic feedback and experiences that help build trust and credibility for a brand. They provide a powerful, visual way to engage potential clients.
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V
Completion Certificate
A document that is awarded to an apprentice who has successfully completed an apprenticeship program. The apprenticeship completion certificate is a valuable credential that can be used to demonstrate the apprentice's skills and knowledge.
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C
Sponsorship
A program in which a company provides financial support and other resources to a student or recent graduate in exchange for their work on a project or research.
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S
Apprenticeable occupations
Apprenticeable occupations refer to specific job roles or professions that are well-suited for structured apprenticeship training programs.
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A
Workforce
The workforce refers to the total number of individuals who are actively engaged in employment, including both employees and employers, within a specific industry, organization, or geographic region.
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W
Personalization
Tailoring a service or product to accommodate specific individuals.
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P
Webflow Experts
Certified professionals who specialize in Webflow design and development.
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W
Grid Layout
A layout system that allows for precise control over web design grids.
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G
Team Plans
Subscription plans designed for teams to collaborate on Webflow projects.
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T
SaaS
A software distribution model in which applications are hosted by a service provider and made available over the internet.
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S
Webflow Community
A supportive network of Webflow users who share knowledge and resources.
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W
Work processes
Work processes are structured and organized methods that employees use to complete tasks, create value, and achieve specific goals within a company or industry. These processes outline the step-by-step procedures, methods, and workflows that individuals follow to carry out their responsibilities effectively.
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W
SEO Terms
SEO Terms - What to they mean? Terms and data collected in an SEO crawl include:
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S
Digital Wallet
A system that securely stores users’ payment information and passwords for numerous payment methods and websites.
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D
Branding
The process of creating a unique identity and image for a business or product in the consumer’s mind.
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B
Python
A high-level programming language known for its readability and versatility.
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P
Accessibility
The practice of making websites usable by people of all abilities and disabilities.
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A
OTJ / OJT (On the Job / On The Job Training)
The training that takes place in the workplace, also known as hands-on training where the apprentice learns by doing.
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O
Mentee
A less experienced person who receives guidance, support, and advice from a mentor.
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M
Vocational Skills
Groups of skills and knowledge necessary for performing a job within a specific industry which can include technical skills, communication skills, problem solving skills, and safety training.
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V
Career Mobility
Career mobility refers to the ability of individuals to progress and advance within their chosen profession, trade, or industry by moving from one position or level to another.
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C
User Experience (UX)
The overall experience of a person using a product, especially in terms of how easy or pleasing it is to use.
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U
AVIF
AVIF (AV1 Image File Format) is a modern image format designed for superior compression and quality.
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A
Retention Rate
The percentage of customers who continue to use a product over a given period of time.
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R
Encryption
The process of converting information or data into a code to prevent unauthorized access.
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E
American Apprenticeship Initiative
The American Apprenticeship Initiative (AAI) is a strategic and comprehensive effort aimed at expanding and enhancing apprenticeship opportunities across various industries and sectors within the United States.
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A
Client-first
A development methodology focused on creating user-friendly, client-maintainable websites.
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C
IX2 (Interactions 2.0)
Advanced animation and interaction capabilities in Webflow.
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I
AI Website Builder
An AI website builder uses artificial intelligence to automate or speed up the design and development of websites—often suggesting layouts, content, or style options based on user input.
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A
Fintech
Fintech is the use of technology to deliver financial services in faster, more efficient, and user-friendly ways.
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F
Sisense Developer
A specialist in building, customizing, and embedding Sisense BI dashboards, handling data modeling, ETL, and API integrations.
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S
SEO Terms
SEO Terms - What to they mean? Terms and data collected in an SEO crawl include:
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S
Video Testimonials
Video testimonials are customer reviews in video format, showcasing authentic feedback and experiences that help build trust and credibility for a brand. They provide a powerful, visual way to engage potential clients.
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V
Webflow Development Subscription
What is Webflow Development Subscription? Ongoing web design & development services on a monthly basis.
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W
TikTok Explore
A feature on TikTok that allows users to discover trending content and accounts.
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T
TikTok Distribution
The process of sharing and promoting content on TikTok to increase visibility and engagement.
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T
Google Ads
Online advertising platform by Google that allows businesses to display ads on Google search results and partner websites.
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G
Facebook Ads
Advertising platform within Facebook that allows businesses to target specific audiences with tailored ads.
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F
Snapchat Ads
Paid advertisements that appear within the Snapchat app, targeting users based on their behavior and interests.
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S
Banners
Graphic advertisements displayed on websites, typically in the form of rectangular images.
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B
Ad Revenue
Income generated from advertisements placed on websites, apps, or media channels.
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A
Social Media
Online platforms where users create and share content or participate in social networking.
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S
Branding
The process of creating a unique identity and image for a business or product in the consumer’s mind.
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B
Blogger Outreach
Blogger Outreach is a digital marketing strategy where businesses collaborate with bloggers to promote their products or services.
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B
Niche Edit
Niche Edit is a link-building technique where existing content is updated to include a new backlink to your website.
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N
WebP
WebP is an image format developed by Google that provides superior compression for web images.
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W
AVIF
AVIF (AV1 Image File Format) is a modern image format designed for superior compression and quality.
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A
Rich Text
A flexible content block for adding formatted text, images, and links.
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R
Component Slots
Placeholders in components where other elements can be inserted.
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C
Element Settings
Options for configuring the properties and behaviors of elements.
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E
Global Swatches
A feature that allows you to manage and update colors consistently across your entire project.
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G
Account Plan
A subscription plan that includes features for individual users and teams to manage their Webflow projects.
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A
Site Plan
A subscription plan that includes hosting and custom domain options for Webflow sites.
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S
Client-first
A development methodology focused on creating user-friendly, client-maintainable websites.
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C
Webflow Workshop
Live webinars and workshops hosted by Webflow to teach various aspects of the platform.
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W
Webflow Community
A supportive network of Webflow users who share knowledge and resources.
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W
IX2 (Interactions 2.0)
Advanced animation and interaction capabilities in Webflow.
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I
Webflow Designer
The tool used to visually design and develop Webflow websites.
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W
Webflow Dashboard
The central hub for managing your Webflow projects and account settings.
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W
Webflow Experts
Certified professionals who specialize in Webflow design and development.
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W
Backup and Versioning
Features that allow you to save and restore previous versions of your site.
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B
Team Plans
Subscription plans designed for teams to collaborate on Webflow projects.
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T
Lottie Animation
A lightweight, scalable animation format supported by Webflow.
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