User Experience (UX)
The overall experience of a person using a product, especially in terms of how easy or pleasing it is to use.
User Experience (UX) design focuses on optimizing the interactions and experiences users have with a product or service. This includes usability, accessibility, and overall satisfaction.
For example, a UX designer might create wireframes and prototypes to test how easily users can navigate a website and complete tasks like making a purchase or finding information.
Other terms
Retention
Retention refers to the ability of apprentices to remain actively engaged and enrolled in an apprenticeship program from the start to the successful completion of the program. Effective retention strategies involve creating a positive and supportive learning environment, offering mentorship and guidance, addressing challenges promptly, and providing resources to help apprentices succeed.
Read full description
R
Journeyman
A skilled worker who has completed an apprenticeship program and is qualified to work independently.
Read full description
J
Refund
The return of money to a customer for a returned product or canceled service.
Read full description
R
Graduation
The process of celebrating the successful completion of an apprenticeship program. Apprenticeship graduation typically includes a ceremony and a presentation of awards.
Read full description
G
Third-Party Logistics
An organization’s use of third-party businesses to outsource elements of its distribution, warehousing, and fulfillment services.
Read full description
T
Backup and Versioning
Features that allow you to save and restore previous versions of your site.
Read full description
B
Skills-Based Career Paths
These are structured and progressive routes that individuals follow to develop and advance their expertise within a particular industry or occupation. These paths are guided by the acquisition and mastery of specific skills, competencies, and proficiencies that are directly relevant to the chosen field.
Read full description
S
CSS
A style sheet language for describing the presentation of a document written in HTML.
Read full description
C
Bandwidth
The amount of data that can be transferred over a network in a given amount of time.
Read full description
B
Competency evaluations
The process of evaluating apprentices throughout their program. Apprenticeship evaluation typically includes feedback from the apprentice's mentor, supervisor, and other stakeholders.
Read full description
C
Chargeback
A demand by a credit card provider for a retailer to make good the loss on a fraudulent or disputed transaction.
Read full description
C
Leadership development program
A program that is designed to help students develop their leadership skills. Leadership development programs can include workshops, training, and mentoring.
Read full description
L
Tech apprenticeships (technology and IT)
These apprenticeships offer opportunities to learn about areas such as software development, cybersecurity, data analysis, network administration, and more.
Read full description
T
Cross-Selling
The practice of selling an additional product or service to an existing customer.
Read full description
C
End Point Assessment Organization (EPA / EPAO)
Typically an independent assessor that administers the End Point Assessment.
Read full description
E
Mentor
A more experienced and knowledgeable person who provides guidance, support, and advice to a less experienced person.
Read full description
M
Transitional Jobs
Short-term, structured work experience that is designed to help apprentices or other individuals with limited work history gain relevant skills and experience.
Read full description
T
Interview
The process of interviewing for an apprenticeship program. Apprenticeship interviews typically involve questions about the applicant's education, experience, and skills.
Read full description
I
KSB (Knowledge, Skills, Behavior)
The core attributes that an apprentice must have in order to be competent in the occupation they will be working in.
Read full description
K
Equal Employment Opportunity
Equal employment opportunity (EEO) refers to the principle and practice of providing fair and unbiased treatment to all individuals, regardless of their race, color, religion, sex, national origin, age, disability, or other protected characteristics.
Read full description
E
Cart Abandonment
When a potential customer starts a checkout process but does not complete the purchase.
Read full description
C
Pre-apprenticeship
Pre-apprenticeship refers to a preparatory training program designed to equip individuals with foundational skills, knowledge, and experiences that enhance their readiness for entry into a formal apprenticeship program. Pre-apprenticeship programs are often tailored to specific trades or industries and provide participants with an introduction to the basic technical skills, safety protocols, and industry-specific practices relevant to their chosen field.
Read full description
P
Technical Skills
The skills people need in order to be able to complete the tasks that they are required to do on the job. Technical skills vary from job to job and typically require occupation- or industry-specific knowledge. They often combine theoretical and applied competencies.
Read full description
T
Soft Skills (Durable Skills or Occupational Competencies)
Soft skills, also known as durable skills or occupational competencies, are non-technical abilities and personal attributes that enhance an individual's effectiveness in the workplace. Soft skills encompass traits such as communication, teamwork, problem-solving, adaptability, time management, and emotional intelligence.
Read full description
S
Video Testimonials
Video testimonials are customer reviews in video format, showcasing authentic feedback and experiences that help build trust and credibility for a brand. They provide a powerful, visual way to engage potential clients.
Read full description
V
Completion Certificate
A document that is awarded to an apprentice who has successfully completed an apprenticeship program. The apprenticeship completion certificate is a valuable credential that can be used to demonstrate the apprentice's skills and knowledge.
Read full description
C
Shadowing
A process in which a person observes another person at work for a period of time. Shadowing can provide an opportunity to learn about a particular job or field.
Read full description
S
Apprenticeable occupations
Apprenticeable occupations refer to specific job roles or professions that are well-suited for structured apprenticeship training programs.
Read full description
A
Unregistered apprenticeship
An apprenticeship program that has not been approved by a state or federal agency. Unregistered apprenticeships may not meet the same standards of quality as registered apprenticeships.
Read full description
U
Payment Gateway
A service that authorizes credit card payments for online and offline businesses.
Read full description
P
Webflow Experts
Certified professionals who specialize in Webflow design and development.
Read full description
W
Grid Layout
A layout system that allows for precise control over web design grids.
Read full description
G
Team Plans
Subscription plans designed for teams to collaborate on Webflow projects.
Read full description
T
SSL
A standard security technology for establishing an encrypted link between a server and a client.
Read full description
S
Webflow Community
A supportive network of Webflow users who share knowledge and resources.
Read full description
W
Work-study advisor
A person who is responsible for helping students with their work-study programs.
Read full description
W
SEO Terms
SEO Terms - What to they mean? Terms and data collected in an SEO crawl include:
Read full description
S
Responsive Design
An approach to web design that makes web pages render well on various devices and window sizes.
Read full description
R
Digital Wallet
A system that securely stores users’ payment information and passwords for numerous payment methods and websites.
Read full description
D
Branding
The process of creating a unique identity and image for a business or product in the consumer’s mind.
Read full description
B
Plugin
A software component that adds specific features to an existing computer program.
Read full description
P
YAML
A human-readable data serialization standard that can be used in conjunction with all programming languages.
Read full description
Y
RAPIDS
An acronym that stands for Registered Apprenticeship Partners Information Data System which is a web portal that is used to manage registered apprenticeships in the U.S.
Read full description
R
Mentee
A less experienced person who receives guidance, support, and advice from a mentor.
Read full description
M
Career Mobility
Career mobility refers to the ability of individuals to progress and advance within their chosen profession, trade, or industry by moving from one position or level to another.
Read full description
C
Up-Selling
The practice of encouraging customers to purchase a higher-end product than the one they originally intended to buy.
Read full description
U
AVIF
AVIF (AV1 Image File Format) is a modern image format designed for superior compression and quality.
Read full description
A
Remarketing
The process of targeting ads to users who have previously interacted with a website or advertisement.
Read full description
R
Encryption
The process of converting information or data into a code to prevent unauthorized access.
Read full description
E
American Apprenticeship Initiative
The American Apprenticeship Initiative (AAI) is a strategic and comprehensive effort aimed at expanding and enhancing apprenticeship opportunities across various industries and sectors within the United States.
Read full description
A
Client-first
A development methodology focused on creating user-friendly, client-maintainable websites.
Read full description
C
IX2 (Interactions 2.0)
Advanced animation and interaction capabilities in Webflow.
Read full description
I
AI Website Builder
An AI website builder uses artificial intelligence to automate or speed up the design and development of websites—often suggesting layouts, content, or style options based on user input.
Read full description
A
Fintech
Fintech is the use of technology to deliver financial services in faster, more efficient, and user-friendly ways.
Read full description
F
Sisense Developer
A specialist in building, customizing, and embedding Sisense BI dashboards, handling data modeling, ETL, and API integrations.
Read full description
S
SEO Terms
SEO Terms - What to they mean? Terms and data collected in an SEO crawl include:
Read full description
S
Video Testimonials
Video testimonials are customer reviews in video format, showcasing authentic feedback and experiences that help build trust and credibility for a brand. They provide a powerful, visual way to engage potential clients.
Read full description
V
Webflow Development Subscription
What is Webflow Development Subscription? Ongoing web design & development services on a monthly basis.
Read full description
W
TikTok Explore
A feature on TikTok that allows users to discover trending content and accounts.
Read full description
T
TikTok Distribution
The process of sharing and promoting content on TikTok to increase visibility and engagement.
Read full description
T
Google Ads
Online advertising platform by Google that allows businesses to display ads on Google search results and partner websites.
Read full description
G
Facebook Ads
Advertising platform within Facebook that allows businesses to target specific audiences with tailored ads.
Read full description
F
Snapchat Ads
Paid advertisements that appear within the Snapchat app, targeting users based on their behavior and interests.
Read full description
S
Banners
Graphic advertisements displayed on websites, typically in the form of rectangular images.
Read full description
B
Ad Revenue
Income generated from advertisements placed on websites, apps, or media channels.
Read full description
A
Social Media
Online platforms where users create and share content or participate in social networking.
Read full description
S
Branding
The process of creating a unique identity and image for a business or product in the consumer’s mind.
Read full description
B
Blogger Outreach
Blogger Outreach is a digital marketing strategy where businesses collaborate with bloggers to promote their products or services.
Read full description
B
Niche Edit
Niche Edit is a link-building technique where existing content is updated to include a new backlink to your website.
Read full description
N
WebP
WebP is an image format developed by Google that provides superior compression for web images.
Read full description
W
AVIF
AVIF (AV1 Image File Format) is a modern image format designed for superior compression and quality.
Read full description
A
Rich Text
A flexible content block for adding formatted text, images, and links.
Read full description
R
Component Slots
Placeholders in components where other elements can be inserted.
Read full description
C
Element Settings
Options for configuring the properties and behaviors of elements.
Read full description
E
Global Swatches
A feature that allows you to manage and update colors consistently across your entire project.
Read full description
G
Account Plan
A subscription plan that includes features for individual users and teams to manage their Webflow projects.
Read full description
A
Site Plan
A subscription plan that includes hosting and custom domain options for Webflow sites.
Read full description
S
Client-first
A development methodology focused on creating user-friendly, client-maintainable websites.
Read full description
C
Webflow Workshop
Live webinars and workshops hosted by Webflow to teach various aspects of the platform.
Read full description
W
Webflow Community
A supportive network of Webflow users who share knowledge and resources.
Read full description
W
IX2 (Interactions 2.0)
Advanced animation and interaction capabilities in Webflow.
Read full description
I
Webflow Designer
The tool used to visually design and develop Webflow websites.
Read full description
W
Webflow Dashboard
The central hub for managing your Webflow projects and account settings.
Read full description
W
Webflow Experts
Certified professionals who specialize in Webflow design and development.
Read full description
W
Backup and Versioning
Features that allow you to save and restore previous versions of your site.
Read full description
B
Team Plans
Subscription plans designed for teams to collaborate on Webflow projects.
Read full description
T
Lottie Animation
A lightweight, scalable animation format supported by Webflow.
Read full description
L






